Mobility Conference

Results of the Siemens Campus Erlangen Mobility Conference

Mobility is a very important topic for Siemens Campus Erlangen. The team from Siemens Campus Erlangen is collaborating with the companies insertEFFECT and team red on a mobility concept with integrated mobility management to ensure that suitable solutions are available at a later stage when the campus is fully up and running. All stakeholder groups will be actively involved in a co-creative approach.

The first step was to hold interviews with internal and external players such as Siemens Change Managers and the Stadt-Umland-Bahn local transport association. Employee workshops were held at three locations to document the needs, requirements and expectations regarding all aspects of mobility for Siemens Campus Erlangen. The findings served as the basis for our Siemens Campus Erlangen Mobility Conference on May 27, 2019 at the Heinrich-Lades-Halle. The event was attended by around 100 participants including the Mayor of Erlangen, Florian Janik and other representatives of the City of Erlangen, the urban transport planning commission, transport companies, the Campus project management team as well as representatives from the university, and Siemens employees and managers.

 

Workgroup ideas

The Mobility Conference attendees were allocated to workshop groups covering four different major topics:  Campus Mobility, Cargo & Visitors, Short-Distance Commuters (10 km radius) and long-distance commuters (over 10 km radius). Taking a fictitious person as an example, a problem was identified and a corresponding solution was proposed. During the course of this process, some workgroups split into two Ideas Teams, resulting in a total of 21 solution concepts being developed: 

1. Campus Mobility (Groups 1-5)

Group 1

    

Mobility area:      

Campus mobility for employees, service providers, business partners

 

Proposed solution:             

Campus mobility can be booked using an app. All available data (tracking, GPS, employee data, calendar, weather, charging levels, maintenance intervals) are used by artificial intelligence to manage and optimize the fleet for employees, users, service personnel and the environment.

 

Questions:

Can TiM be made accessible to the general public?

 

Key features:

AI, app, guiding, big data, user focus, environmental-friendliness

    

Mobility area:
Campus mobility for employees, service providers, business partners

 

Proposed solution:

Combination of electric vehicles (single-seater go-cart; 4-seater golf cart) and driverless or driven fuel-cell vehicles (20-seater bus; 3.5 metric ton van) with GPS tracking and integration into the TiM app.

Provision of charging points with PV installations and hydrogen stations (electrolysis and filling).

 

Questions:

Space for a hydrogen filling station/electrolysis station? Availability of charging stations?

 

Key features:

Electromobility, hydrogen, stations, self-driving, environmental-friendliness

Group 2

    

Mobility area:
Combining shopping trips with work

 

Proposed solution:

Shops on the campus in which items can be bought in the shop itself or online. The shopping is delivered by cargo bikes to delivery stations in the office building/parking garage.

 

Key features:

Shopping/delivery, stations, cargo bike, online, local

Group 3

    

Mobility area:
Campus mobility

 

Proposed solution:

App for the best possible choice of the fastest or most convenient means of transport for commuter, campus and private mobility with automatic billing.

 

Questions:

Data protection? Are there means of transport available on the campus, in the town and region? Who will program/manage the app?

 

Key features:

App, guiding, big data, user focus

    

Mobility area:

Campus mobility

 

Proposed solution:

Driverless shuttle service runs permanently on a circular route with several vehicles on the campus site. Boarding and alighting "on the fly" (like a paternoster elevator).

 

Questions:

Technically feasible? Space available?

 

Key features:

Driverless, shuttle, regular service

Group 4

    

Mobility area:

Campus mobility complementing virtual communication

 

Proposed solution:

When the need for personal discussion is identified during a virtual connection (e.g. Circuit), a simple and easy-to-understand mobility app supports reliable, efficient, sporty/barrier-free guiding on the campus.

Mobility hubs ensure that different types of transport are available and ready for deployment.

 

Questions:

Every employee equipped with mobile device (cell phone)? Ready for use at any time? Where will it be needed?

 

Key features:

App, guiding, stations, communication, user focus

    

Problem area:

Campus mobility for persons
 

Proposed solution:

Communication bubbles (umbrellas as low-cost version) on roofs of buildings combined with a glass-covered moving walkway system.

 

Questions:

Stress analysis of the buildings? Funding?

 

Key features:

Pedestrian traffic, moving walkway, communication, stations

Group 5

    

Mobility area:

Campus mobility

 

Proposed solution:

"Light" micromobility services to be provided at mobility stations (6x with charging and rental systems) for individual transport; driverless circuit bus to be provided for group transport.

Booking possible by app/machine.

 

Questions:

How can we ensure that the vehicles are evenly spread around the hubs? Speed of bus? Can vehicles be booked? Can vehicles only be left at the hubs? Funding for employees through UN? How far away from the campus can we go?

 

Key features:

Sharing, app, driverless, machine, stations, regular service, micromobility

2. Cargo & Visitors (Groups 6-10)

Group 6

    

Mobility area:

Cargo & Visitors

 

Proposed solution:

Fully automated 24/7 parcel delivery from supplier via a central storage facility by Hyperloop, cable car and pneumatic tube transport with app-based notification system for users.

 

Questions:

Will it be possible to transport people by Hyperloop in future?

 

Key features:

Purchase/delivery, app, automated, stations, regular service, environmental-friendliness

Group 7

    

Mobility area:

Inner-campus logistics

 

Proposed solution:

Inbound deliveries to the campus are bundled via a central hub and delivered to parcel boxes in the individual buildings by hydrogen-powered street scooters, thus avoiding emissions. An app is used to control deliveries, send access authorizations to suppliers and notifications to recipients.

Hydrogen shuttles are also possible for transporting guests.

The hydrogen is produced on the campus using PV power and provided by a filling station at its southwest end.

 

Questions:

Hydrogen production / provision on the campus? Driverless operation of the scooter/"taxis"? Who will operate the hub? How much "Siemens Showroom" is wanted?

 

Key features:

Hydrogen, stations, app, shuttle, driverless, purchase/delivery

Group 8

    

Mobility area:

Cargo & Visitors

 

Proposed solution:

Combination of all possible means of transport with permanent availability. Agreement with the City of Erlangen or drone-based analysis of traffic situation on a day-by-day basis.

Integration of LocScout app.

 

Key features:

Big Data, drones, app, guiding

3. Short-distance commuters (Groups 11-15)

Group 11

    

Mobility area:

Child mobility

 

Proposed solution:

App-based collection and transport service for children with pensioners as drivers

 

Questions:

Insurance? Payment?

 

Key features:

Shuttle, app

    

Proposed solution:

App-based shuttle service with individual pods

 

Key features:

Shuttle, app, driverless?

Group 12

    

Mobility area:

Short-distance commuters

 

Proposed solution:

An app that analyzes and records all mobility options as the basis for proposing the ideal solution in terms of speed, environmental compatibility and fitness. The app combines play and fun, awards points and vouchers.

 

Questions:

Route planner? Info regarding available means of transport and parking options? Collaboration partner for vouchers?

 

Key features:

App, big data, guiding, environmental-compatibility, gamification, bonus system

    

Mobility area:

All areas of mobility (people and cargo)

 

Proposed solution:

Multiple mobility hubs, close to residences in the region and on campus, with pooling of types of transportation (parking garage for e-bikes, carpooling benches on the campus with app and bonus system, public transport, e-carsharing) for flexible, reliable and ecological transportation.

 

Questions:

Access to appropriate spaces? Funding by Siemens?

 

Key features:

Stations, environmental-friendliness, regular service, sharing, app

Group 13

    

Mobility area:

Last mile

 

Proposed solution:

Parking garages serve as mobility hubs with parking and charging facilities for the vehicle pool (cargo bike, e-bike, e-scooter, pool vehicle) and private vehicles (bicycle, e-bike, car).

Office buildings have parking spaces for e-scooters

 

Questions:

Technical prerequisites? Number of each type of vehicle?

 

Key features:

Stations, micromobility, sharing

4. Long-distance commuters (Groups 16-20)

Group 16

    

Mobility area:

Long distance > 10 km

 

Proposed solution:

Multi-way point-to-point service with several means of transport (flying taxi, bus up to 8 people, cable car), theoretically to the home.

 

Questions:

Flight clearance? Planning permission? Maximum number of passengers per hour? Cost? WC at starting point?

 

Key features:

Stations, sharing, shuttle

Group 17

    

Mobility area:

Short- and long-distance commuters

 

Proposed solution:

Park+Ride spaces, preferably at commuter rail stations, with e-mobility options (e-scooter, e-bike, e-bus) from/to campus.

Mobility app including "ride-sharing service" for checking availability and finding the fastest way.

 

Key features:

P+R, stations, sharing, app, electromobility, guiding

Group 18

    

Mobility area:

Long-distance commuters (also for short-distance commuters)

 

Proposed solution:

Integrated app that combines all means of transport (bus, train, car/P+R, bike/pedelec rental) and, based on data (weather, events, parking info), makes bespoke proposals for the best way (cost, time taken, ecology) on a specific day.

 

Questions:

Accessibility and availability of data? Willingness to cooperate and share data? Investment/sponsoring/crowd-funding?

 

Key features:

App, big data, guiding, sharing

Group 19

    

Mobility area:

Individual short- and long-distance journey

 

Proposed solution:

All private and job-related tasks (such as meetings, shopping and leisure activities) are organized to optimize mobility and costs.

 

Questions:

Do vendors (supermarket, etc.) agree? Data protection?

 

Key features:

Big data, guiding, shopping/delivery

Group 20

    

Mobility area:

Commuter mobility

 

Proposed solution:

Programming an app with all mobility options, including alternatives such as ride-pooling. Integration of a bonus-malus system that rewards options offered by the "Eco-mobility Alliance" and penalizes single-person car journeys.

Infrastructure support for a wide range of mobility options (e.g. shuttle services or express cycle paths) and charging fees for using private parking spaces.

 

Questions:

Who will operate/develop the app (public sector)? How can I motivate large sections of the public to switch to the system?

 

Key features:

App, big data, guiding, sharing, shuttle, bonus system

Results

mobi.SPIEL

What preferences do Siemens Campus Erlangen stakeholders have in terms of mobility? This question was clarified in a game scenario at the end of the day using the specially developed mobi.SPIEL. Each workshop group was assigned the task of developing mobility management solutions for the fictitious number of 10,000 employees under specific conditions and with a fixed budget. The plan included a wide range of different mobility needs and their weighting. Company bicycles and micromobility at Siemens Campus Erlangen, good conditions for cyclists, number of parking spaces, subsidies for public transport tickets and home office were among the choices available. Following lively discussions during the game. the result showed a clear preference among participants for good conditions for cyclists (including company bicycles, bicycle parking facilities, showers and lockers, express cycle paths). Then came free parking spaces and a subsidy for public transport tickets.

 

 

The next steps

The results of the Mobility Conference will be presented to a committee of experts consisting of both internal and external representatives of Siemens Campus Erlangen stakeholders. This group will select proposed solutions that will be taken into account in the mobility concept for Siemens Campus Erlangen. The criteria for this decision will be time as well as technical and financial feasibility.

Both the SCE team and the experts from insertEFFECT and team red would like to thank everyone involved for their commitment and innovative solutions!