Award-winning storytellingStorytelling is a powerful way to make an emotional connection to the audience, and to built trust to the brand and the business. The story of Siemens Building Technologies isn’t just a story of technology, it’s a story of what our work makes possible. That means it’s the story of people. The high relevance, the emotional interpretation and the quality of the #CreatingPerfectPlaces stories have been recognized by communication associations and honored with internationally recognized prizes.
Exciting and surprising, how to convey a complex content without showing the technology. Emotionally appealing. When you watch the film till the end and then once again, it must be one of the winning films.Katharina Stinnes, PR Klappe Jury member
We wanted to show the inner life of Siemens reference projects also visually in a different, emotional and touching way.Gérard Schwarz, Director VOLLBILD FILM GmbH
Siemens Building Technologies Award 2017
First time ever a Building Technologies (BT) Award has been given to communication. The BT Award in the category „Ownership Culture“ acknowledges the positive impact of #CreatingPerfectPlaces positioning program on BT’s Culture & Identity.
Awarded with: Siemens Building Technologies Award (40 entries in total)
Category: Ownership Culture
The new positioning reflects the company’s vision and strengthens our employee's identification.Matthias Rebellius, CEO Siemens Building Technologies