As Siemens, we always aim to create sustainable values for the societies we operate in. It’s not just about investing but measuring the economic, societal and environmental impact of that investment.
This helps us to understand the influence we have in a country: in terms of economic growth, skills development and the creation of local jobs; in relation to innovation, environmental protection and the quality of life as a whole. We add value - with our product and solution portfolio, our local business activities, our focus on R&D and our corporate concept of social responsibility. This is the "for Life” in “Ingenuity for Life”.
Siemens developed a sustainability-focused method to make its contribution to society measurable. The Business to Society method is based upon the Measuring Impact Framework developed by the World Business Council for Sustainable Development (WBCSD). Using this method, we identify the aspects which are crucial to the sustainable development of Morocco. We look beyond the business at a wide variety of data – such as development and infrastructure plans of a country, region or area; the economic and social deprivation indexes; education indexes and much more. This tells us what’s important and where we can play a role. The results of this analysis help us to identify the issues and action fields that are of importance to our stakeholders. Illustrating the gathered data, our contribution to Morocco’s goals is shown in the Siemens Morocco Value Map.
Our Business to Society analysis moves us beyond traditional financial reporting to address the topics that are important to our customers, suppliers, local authorities, government, communities and stakeholder groups, helping us to optimize benefits to society and the bottom line.
Read on to discover the various ways we can measure our contribution to Morocco – be it the jobs we create and local suppliers we use, to how we minimize our own – and our customers’ – impact on the environment, and how we share our expertise through strategic partnerships with charities and local organizations, fundraising and volunteering.
Siemens contributes to supporting the progress of the country.Dirk De Bilde, CEO of Siemens Morocco