Goodwood Festival of Speed

We were delighted to partner with Goodwood Festival Speed this year celebrating its 25th Anniversary.  See our highlights from the festival here from our autonomous classic Mustang, the first autonomous car on the Goodwood Hill Climb and take a look at how we're helping teams unlock the potential of digital innovation.  With Siemens PLM Software solutions, Aston Martin Red Bull Racing achieves winning collaboration, efficiency and speed.
Event timings


Click to view the timings for each of our highlights at the event

Christian Horner signings and Q&A at the Siemens stand in the Future Lab - pictures

Thursday 12 July  11:00 - 11:30 - Thank you, Christian for the signings and Q&A at our stand. 

"As an innovation partner for Aston Martin Red Bull Racing, we're delighted to be helping you design the future" #TheFutureFaster #PushTheBoundaries

Juergen Maier, CEO Siemens UK

Siemens #TheFutureFaster in the Future Lab

Thursday 12 July  07:00 - 19:00

Friday 13 July  07:00 - 19:00

Saturday 14 July  07:00 - 19:00

Sunday 15 July  07:00 - 19:00

Renault R.S. 2027 Vision in the Formula One paddock

Thursday 12 July  07:00 - 19:00

Friday 13 July  07:00 - 19:00

Saturday 14 July  07:00 - 19:00

Sunday 15 July  07:00 - 19:00

Autonomous classic car in First Glance paddock between runs

Thursday 12 July  07:00 - 19:00

Friday 13 July  07:00 - 19:00

Saturday 14 July  07:00 - 19:00

Sunday 15 July  07:00 - 19:00

Autonomous classic car hillclimb

Thursday 12 July

  • Run 1 | 09:40
  • Run 2 | 16:30


Friday 13 July

  • Run 1 | 11:40
  • Run 2 | 17:20


Saturday 14 July

  • Run 1 | 10:05
  • Run 2 | 13:10

Sunday 15 July

  • Run 1 | 10:40
  • Run 2 | 17:05
Event details

The Future, Faster

Come and see us at our #TheFutureFaster stand in the Future Lab, where the Formula One Aston Martin Red Bull Racing car meets its digital twin.   On our stand you will see the virtual design of a Formula One car and how, from optimized design and testing, it becomes a reality with innovations in composite design and fluid and particle aerodynamic modelling from Siemens PLM Solution Fibersim and STAR-CCM+, that experts at Renault Sport Formula One Team work with.  And step into the future with our autonomous in-car VR experience.  To celebrate 25 years of the Goodwood Festival of Speed Siemens has partnered with engineers from Cranfield University to fit out a classic car with autonomous vehicle technology to attempt the Goodwood's famous hillclimb, yes that’s right autonomous and classic!   And, we'll be in the Formula One paddock with the fruit of a collective effort by Renault Design and Renault Sport Racing experts, the Renault R.S.2027 Vision.

Aston Martin Red Bull Racing Formula One car met its digital twin at Goodwood Festival of Speed

The Aston Martin Red Bull Racing Formula One team's digital enterprise enables it to race in both virtual and real worlds.  We have worked with Red Bull Racing since race one and provide software for designing, manufacturing and analysing car parts. We are delighted to welcome the Aston Martin Red Bull Racing RB6 Formula One car and its digital twin to our stand in the Future Lab at this year's Festival of Speed.

At the festival of speed, we showcased how the virtual and real automotive production worlds came together by putting an Aston Martin Red Bull Racing Formula One car and its digital twin side by side. Visitors got hands-on and experience the development of Aston Martin Red Bull Racing car components and simulation of production processes using Siemens NX and Teamcenter software.

Find out more:

Read our Pictures of the Future article: A World Made of Speed

Case study: With Siemens PLM Software solutions, Red Bull Racing achieves winning collaboration, efficiency and speed

Watch the Siemens NX - Red Bull Racing Formula One video

Experience the future of autonomous car interiors

Future Car - Driving a lifestyle revolution

The automotive industry is undergoing a revolution unlike anything we have seen since cars replaced horses.  This revolution will reveal the future car, which will change how we live our lives. Certainly this car will be autonomous. It will make travel and commuting more affordable. Most importantly, it will deliver a customisable experience that will make travel both enjoyable and efficient.  

A four person VR experience will immerse you in the possible future car interior options and present new engineering challenges that this may uncover. Maybe you will solve them!

Read Ed Bernardon's blog on Future Car - Driving a lifestyle revolution


Bringing icons to live in virtual 3D


Last year at Goodwood, Bentley Systems showcased their 3D Context Capture technology by digitally mapping the detailed landscape of the Goodwood Hillclimb. This world-famous stretch of driveway will be used by the latest automotive technology throughout the Festival of Speed. We’ve used the latest in reality modeling solutions and drone camera technology to create one example of how the digital revolution can build new, virtual worlds and provide performance improvements in ours.

Find out how we did it too! Watch our making of the film during Goodwood FoS, showing how Siemens and Bentley Systems’ technology is bridging the gap between the physical and digital worlds, enabling industry to become faster, more agile and better performing. Watch video >

Autonomous meets Classic

To celebrate the silver jubilee year of the Festival of Speed at Goodwood, Siemens has partnered with engineers from Cranfield University to fit out this  classic 1965 Ford Mustang with autonomous vehicle technology to attempt the hillclimb, yes that’s right autonomous and classic!

Watch the videos of first ever autonomous hillclimb at Goodwood and how this classic 1965 Ford Mustang became autonomous.

The Siemens Autonomous Hillclimb will take place twice every day until the end of the festival on Sunday 15th July.   The classic V8 289 Mustang is sporting silver racing livery for the 25th Anniversary of the festival and will have cameras mounted internally and externally so livestream footage of the demonstration can be fed to big screens around the event.

Due to safety regulations, a non-active ‘driver’ does need to be present in the driving seat and the driver can take control if there is a safety or mechanical issue during the Hillclimb however the company is confident that the run can be achieved autonomously using techniques that have practical uses in industry such as high-tech manufacturing and logistics as well as increased autonomy in future vehicles.

Find out more

Dr James Brighton, Senior Lecturer at Cranfield, said: “Goodwood offers us a chance to reflect on why we have an emotional connection with cars and acts as a reminder that humans like to be engaged and part of the action. The Siemens Autonomous Hillclimb challenge project connects the classic spirit of automotive adventure with advanced technology.”

Using a 1965 Ford Mustang for the autonomous hillclimb poses particular challenges for the team of Siemens’ engineers involved, none more so than the delicate handling control required to navigate the complex course.

Using advanced location scanning technology from Bentley Systems, the engineering team behind the vehicle have developed an accurate 3-Dimensional scan of the track to create connected awareness of the car’s own position.

Come and see the autonomous Mustang between hillclimb runs in the First Glance paddock.

Meanwhile, back to the future, come to our #TheFutureFaster stand in the Future Lab and be immersed in what autonomous car interiors could be like by trying out our VR experience tailored to your requirements – which avatar will you be! 

To help celebrate Goodwood’s 25th year anniversary, we’ve partnered with Cranfield University to bridge the gap between the legacy of the automotive industry while pointing to the future of autonomy in terms of both motoring and wider industrial applications. Customising a 1965 Ford Mustang with autonomous technologies, we’re attempting the famous hillclimb autonomously for the first time in Goodwood’s history.

Juergen Maier, CEO Siemens UK

State of the art composite design and aerodynamic modeling and simulation

Renault Sport Formula One Team requires optimized software and technology in order to compete at the highest level of racing before a car ever even hits the track. From conception of an idea, concurrent and collaborative communication throughout the design ,analysis, and manufacturing process is key in order to reduce cycle development time and create optimized composite parts that meet and or exceed performance requirements, before the competition.

Additionally, predicting the real-world performance of a product requires simulation tools that span a variety of engineering disciplines. For example air and track temperature, atmospheric conditions and rain all have significant impact on race car performance. See how we are working with Renault Sport Formula One Team at our stand in the Future Lab.

Find out more about fluid and particle dynamics modelling

Watch how Renault Sport Formula One Team pushes the engineering limits of composites with help from Fibersim

We were in the paddock too with Renault Sport's 2027 F1 concept car

We were delighted to be showing Renault Sport's F1 2027 concept car in the paddock at Goodwood FOS this year.  It was the car's first outing to Goodwood and provides a glimpse into the potential future of F1. 

Take a closer look at the Renault R.S. 2027 Vision

Hackrod and the Silver Bandit #LaBandita

Custom-made cars and motorcycles at the push of a button. Californian startup Hackrod plans to revolutionize the production of mobility solutions with individual designs and 3D printing. Siemens provides the company with its Digital Innovation Platform, an integrated software package that smoothly implements the entire process from design and development to vehicle production.

Imagine designing your own sports car with an app and sending it to production at the touch of a button. You don't have to laboriously select the color of the rims or seat covers at your dealer's or decide on extras such as data recorders for lap times and tyre pressure monitoring systems. Instead you design the body, the chassis or the interior of the car yourself on screen. This is still a vision, but one that the founders of Californian start-up Hackrod are testing. With the help of Siemens software, they want to make this futuristic scenario a reality in coming years.

Find out how in this Pictures of the Future article.

Read more

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Articles and blogs

A World Made of Speed

In Formula One, there is no such thing as a finished product. A car is a continuously evolving prototype that experiences as many as 1,000 design changes every week, so improving engineering throughput can create a genuine advantage on the track. Four-time FIA Formula One Constructors’ World Champions Red Bull Racing relies on the PLM digital backbone provided by Siemens PLM to design new components, test them virtually, arrange their manufacture at the click of a mouse, and then install them in a car at destinations across the world.

A New World of Mobility Takes Shape

If climate change is to be significantly mitigated, the world will need to rethink its transportation systems. We’ll need self-driving cars, electric drive systems, digitally connected vehicles, and carsharing. However, the old order has not exactly hit a dead end. Electric cars are still the exception, self-driving vehicles are still in the testing stage, and the shared use of automobiles has not yet become a mass phenomenon.

How your life will change when the future car hits the road

The transformational impact the future car will have on our lives is realized by the 3 fundamental pillars below working in conjunction: affordability, experience and adaptability. With hands and minds free from the wheel we will seek to be occupied and come to expect an experience that is customized to our desires.

The Future Car chain: It’s a car, it’s a bus, it’s a train, and it runs on your personalized route and schedule

What if you could have a high-speed train that picks you up at your home and drops you exactly at your destination, on your schedule?  In the future, cost effective autonomous intercity highway driving may become economical in part by electronically linking individual autonomous pods into a high-speed chain that could travel on highways at train-like speeds of over 150 miles per hour.

Cold Dead Hands: Relinquishing Your Right to Drive to the Future Car

As the future of mobility becomes a reality human drivers will relinquish the driver’s seat to the robot driver.  Private ownership of cars will be significantly reduced and eventually eliminated as the alternative, autonomous mobility service, will be more convenient and affordable. As a result, human-driven cars will be relegated to tracks or stadiums, much like horses are today.